The De Negri Advisory Journey

Our Story

DNA was born from a simple question.

Is there a way we can deliver excellent and tailored services while reducing unnecessary overheads?

The answer was Yes.

Having worked across the UK, Australia, and now based in Japan, our Founder has gained a broad perspective on how organisations structure and deliver professional services. These experiences highlighted an opportunity to bring together both strategic oversight and hands-on delivery in a more integrated way.

DNA is intentionally structured to be different. Senior expertise is present throughout every engagement, ensuring continuity, quality, and a genuine partnership from start to finish. This allows us to remain agile, responsive, and focused on delivering outcomes that matter.

DNA is not a multinational, and we are not trying to be. DNA is not driven by scale, nor by the pressures of shareholder returns. Instead, DNA is focused on doing excellent work—supporting our clients to build strong foundations, create sustainable growth, and achieve their long-term vision with confidence.

Our Approach

At the heart of DNA’s approach is a simple principle: exceptional outcomes are driven by exceptional service. We are committed to delivering high-quality, practical solutions that are tailored to the unique needs of each client — not off-the-shelf frameworks or generic advice.

We take the time to understand your business, your challenges, and your objectives, ensuring that every engagement is grounded in context and designed to deliver meaningful results. Our focus is on building trusted relationships, where clear communication, responsiveness, and attention to detail are central to everything we do.

By combining deep expertise with a personalised approach, DNA provides services that are both effective and accessible — supporting organisations of all sizes to strengthen their risk management, governance, sustainability and operational performance with confidence.

Our Style

DNA has taken a position to work remotely. Why?

We take pride in the work we do and how we do it, we are committed to efficiency, effectiveness and creating an safe secure environment. While face to face time is valuable, it is often not practical and required unnecessary logistics, costs, and carbon emissions to make a reality. So we decided that to ensure complete flexibility for our clients, to minimise costs, and to maximise the use of technology we will commit to remote work. This also ensures that we can work from any location, and at any time, to meet our client’s needs.

Get in touch

Interested to see how DNA can help? Keen to explore options and opportunities? Please get in touch and continue your journey today.